The golden age of motor racing posters began with early days of motoring and ended in the early 1980s, when the evocative power of the image was replaced by other requirements.
In particular, a photograph of a real car occupies the space previously occupied by a sketch, inserted into a graphic design that is often highly suggestive.
Often the sketches were commissioned from famous artists and the poster acquired the features of a masterpiece.
The competition posters from the 1920s and 1930s are noteworthy, featuring the realistic style of the Ventennio, but those from the 1950s and 1960s, such as the Formula 1 Monaco Grand Prix series, are equally evocative.
The selected posters cover more than 70 years of motor racing history and are divided according to the characteristics of the races evoked: Grand Prix prior to the F1 World Championship, titled Grand Prix, Grand Prix after 1950 but not valid for the World Championship, Sport-Prototypes, Mille Miglia and other road races.
They have been selected from the precious collection of the world-famous enthusiast Lauro Malavolti and are a true rarity.
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