ICONIC DESIGN MERCEDES-BENZ
DAS DESIGN-MANIFEST DER MARKE
Three concepts characterise Mercedes-Benz design in the 21st century: appeal, longevity, sharpness – and one name: Gorden Wagener. For almost two decades, the chief designer has embodied the style of the Stuttgart-based company.
‘Design is the soul of the brand’ is the credo of the chief designer of the car manufacturer with the star, who lives between California and Swabia: a continuity of change that inspires and motivates him with new ideas.
Iconic Design showcases the new lines of the Stuttgart luxury brand, illustrates Gorden Wagener's new era of design, rich in fascinating ideas and vibrant emotions, provides a glimpse into the most secret design studio in Sindelfingen, and seduces with its proximity to the protagonists of Mercedes-Benz design.
Limited edition of 540 copies, with box set, signed by Gorden Wagener.
- Brand design manifesto book
- Exclusive interview with Head of Design Gorden Wagener
- 216 pages and 160 colour images, many previously unpublished
- Text in German
Product specification
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